Utah Mammoth
Hockey coming to Utah has been such an amazing experience. I had the opportunity to build and lead the creative team in charge of making content from day 1. Here’s a few pieces that I led out on and brought to life with both internal externals teams.
Brand Launch Video - 2025/26
In-arena Open Video - 2025/26
Utah Hockey Club Anthem - 2024/25
We started a docu-series, Fresh Ice that takes fans behind the scenes with the players, front office and the organization as a whole. Here’s one of my favorite episodes that won a Regional Emmy.
Helmet Partner Announcement - 2025/26
A big part of our ownerships desires were to make sure we educate both our local fans and any visiting our arena about why we chose the Mammoth name for our team. Mammoth were all across Utah in the last ice age, so we worked with our local museums to create this piece.
Launch Case Study - 2025/26
Role
Creative Director